Skip to main content

Houston Delegation Travels to Brazil to Strengthen Global Ties

Published May 03, 2023 by Taylor Tatum

Brazil trade mission 2023
Board meeting during Brazil Trade Mission 2023

Investment opportunities in energy transition, manufacturing, technology, and the port were the focus of a recent trade and investment mission to Houston’s fourth-largest international trading partner, Brazil. The Greater Houston Partnership, Mayor Sylvester Turner, and the Brazil-Texas Chamber of Commerce led the week-long mission to promote the Houston region as a top global destination for trade and investment. 

Houston-Brazil trade has grown steadily since 2016, despite a dip in 2020. In 2022, trade increased by 20% to $20.1 billion from $16.8 billion in 2021. More than 8,135 people living in metro Houston were born in Brazil. 

“Brazil is one of Houston’s most important international partners, with a record-breaking year for trade in 2022,” said John Cypher, Vice President of International Investment and Trade at the Partnership. “A number of Brazilian companies already have significant investment in Houston including Oxiteno, Petrobas and Novonor.”

Seven Brazilian firms operate 12 subsidiaries in the Houston area and 44 Houston firms operate 119 subsidiary locations in Brazil including Airswift, McDermott and SLB.  

The delegation also included Houston business leaders from the Houston Airport System, Port Houston, United Airlines, Radix, EPAM Systems, MCA Engineering LLC and Squire Patton Boggs LLP. High-level meetings included: 

  • Eduardo Paes, Mayor of Rio de Janeiro 

  • Claudio Castro, Governor of Rio de Janeiro

  • Marilia Marton, Secretary of Culture and Creative Economy of the State of Sao Paulo

  • Petrobras, a state-owned Brazilian multinational corporation in the petroleum industry. 

  • BRASKEM

  • Radix

  • Novonor

  • Raizen 

Additionally, members of the Partnership’s International Investment & Trade team promoted Houston’s emerging digital technology and innovation ecosystem during meetings with Invest Sao Paulo, Brazilian National Agency of Petroleum, Natural Gas and Biofuels (ANP), Federation of Industries of the State of São Paulo (FIESP), and AMCHAM. 

Houston’s energy transition efforts and the importance of building stronger ties with our South American allies to bolster these efforts took center stage in meetings with Porto do Açu, the Industry Federation for the State of Rio de Janeiro (Firjan), and the Brazilian Institute of Oil & Gas. Representatives including IBP President and CEO Roberto Ardenghy, Radix CEO João Carlos Chachamovitz, and Sotreq S.A. CEO Marcelo Orberg discussed accelerating low-carbon industrialization and sustainable development.

According to Cypher, the ports in Brazil are looking to Houston for how to best support the energy transition. The ports are building numerous terminals that will contribute to energy transition efforts, including hydrogen, carbon capture and sequestration.

The delegation also met with Mauricio Tomalsquim, Director of Energy Transition and Sustainability from Petrobras, who shared recent developments in Brazil’s energy transition space. Following productive meetings in Brazil, the Partnership and the Houston Energy Transition Initiative team hosted an in-bound delegation of Petrobras' representatives during the Offshore Technology Conference in Houston to discuss challenges and opportunities in CCUS and hydrogen for both regions as part of continued efforts to facilitate collaboration and business development.

Learn more about international business in Houston.

Related News

Economic Development

Houston Region Asserts Biotech Excellence at BIO International Convention

6/25/25
The Greater Houston Partnership and regional partners showcased Houston’s thriving life sciences and biotechnology ecosystem at the 2025 BIO International Convention in Boston. As the premier annual biotechnology conference in the United States, BIO 2025 drew nearly 20,000 global attendees, offering a powerful platform to highlight the region’s momentum, innovation, and growing opportunities in the sector.    BioHouston, Galveston EDP, Partnership Lake Houston, Pearland EDC, the Sugar Land Office of Economic Development and Tourism and The Woodlands EDP presented the many assets and unique benefits the region offers to biotechnology companies from startup to full-scale, including 8 million square feet of life sciences space, strategic workforce and educational initiatives, as well as an overall favorable approach to incentives and permitting.    "Working alongside the different members of our region and telling the story of the amazing product that Greater Houston has to offer is invigorating," Galveston EDP Executive Director Joshua Owens said. "Being able to showcase our ecosystem to a worldwide audience is an exceptional step toward creating opportunities for the people of Houston."    Recent wins, such as Bionova Scientific's move to The Woodlands and United Therapeutics’ move to Generation Park, serve as testaments to the variety of options for life science businesses in our region. With pronounced capabilities in research and development, manufacturing and innovation, life sciences companies of all kinds can find a welcoming home in the Houston region.    To learn more about our life sciences and biotechnology ecosystem, visit our life sciences page. 
Read More
Digital Technology

Houston Advances Global Growth Strategy at VivaTech 2025

6/17/25
As Houston continues to expand its role as a global center for innovation and investment, the Greater Houston Partnership and Rice University led a strategic trade mission to Paris, France, to elevate the region’s presence at Viva Technology (VivaTech) 2025, the largest technology and innovation summit in Europe.  With 180,000 international attendees, VivaTech offered direct access to global business leaders, policymakers and investors exploring high-growth markets. Houston’s activation sparked opportunities for potential partnerships and drew attention from notable leaders, including French President Emmanuel Macron and Vanessa Wyche, Acting Administrator of NASA.   “They see Houston as one of the cities of the future, and they’re backing that up with their resources and attention,” stated John Cypher, the Partnership’s Vice President of International Investment and Trade. “We saw a lot of potential for partnerships that could bring more international startups to Houston and connect founders to new European markets.”  Beyond VivaTech, the delegation met with key players in France’s innovation and finance sectors, including Banque Publique d’Investissement France, Mouvement des Entreprises de France, and Station F.   The week-long trade mission also highlighted Houston’s global academic leadership with a guided visit to Rice University’s Global Paris Center, the university’s first international campus. “It’s a remarkable moment where Rice shows the world that we are an entrepreneurial-, science- and engineering-based tech accelerator,” said Caroline Levander, Rice’s Vice President for Global Strategy. The center represents a broader vision to connect Houston’s educational and entrepreneurial resources to Europe’s innovation ecosystem. The mission culminated with a reception at the former embassy of the Republic of Texas, celebrating the enduring ties between Texas and France and reinforcing a shared commitment to innovation and growth.   Houston’s role at VivaTech 2025 highlights the city’s innovation and role as a major hub for foreign direct investment. Strengthening international business ties remains a significant part of our growing economy and a way to spur further investment and advance innovation for our region.   Learn more about Houston’s growing role in the global economy.  
Read More

Related Events

Demography

2025 Houston Facts

The Greater Houston Partnership invites you to Houston Facts on Wednesday, August 6 to unveil the highly anticipated 2025 Houston Facts publication and dive deeper into…

Learn More
Learn More
Executive Partners